E-Mail Marketing

Intersend - Automated E-mail Marketing Campaigns - This incredible service enables you to set up automatic e-mail "drip" marketing campaigns for any kind of target market (FSBOs, Buyers, etc.) automatically over extended periods of time, with very well written messages already created for you!

WorldMerge - Customize your mass e-mailings with e-mail merge capabilities. This is one of the best and easiest to use e-mail merge programs available. It's quite affordable as well!

ClientDirect - A free email newsletter from the California Association of Realtors (Free to CAR Members)

FrogPond - A source of free content for your email newsletter


Marketing Advice

 

Brand-Sense 101: How To Pick A Thriving Specialty

January 18, 2005

Are You Digital Camera-Shy?

January 13, 2005

A Unique Real Estate Marketing Idea

September 30, 2004

Four Simple Strategies To Energize Your Online Marketing Plan

August 12, 2004

No Room For Self-promotion In Broker Reciprocity And IDX

August 10, 2004

A Realtor Gets A Surprise Request From A Buyer

August 5, 2004

Personal Contact Is Stronger Than Passive Marketing

August 4, 2004

What's Involved With Marketing A Luxury Home?

June 9, 2004

Five Steps To Turn Your Website Into A Sellable Brand

May 4, 2004

Networking Goals Gone Bad

April 16, 2004

Anatomy Of A Really Bad Listing Presentation

April 13, 2004

Are You Just Prospecting, Or Are You Developing New Clients?

April 2, 2004

Selling To Tenants Of A Rental Conversion

March 30, 2004

Take Your Real Estate Prospecting To The People!

March 25, 2004

Do You Identify Your Broker, Your Licensure On Your Website?

March 19, 2004

Prospecting: You Reap What You Sow

March 15, 2004

Understanding Senior Buyers, Sellers Better

January 30, 2004

The Seven Deadly Sins Of Real Estate Prospecting

January 28, 2004

What You Need To Know About Real Estate Search Engine Marketing

January 27, 2004

Is Your Mailing Campaign On The Right Frequency?

January 21, 2004

Direct Mail Vs. Mass Media: Get The Most For Your Advertising Dollar

January 19, 2004

Fair Housing Advertising: What You Can And Can't Say

December 29, 2003

Demonstrate Your Abilities With Your Listing Presentation

November 21, 2003

Focused Personal Marketing

November 14, 2003

Off The Hook: Pulling The Plug On Cold-Calling

November 11, 2003

How To Build A Niche

November 7, 2003

Are You Ready To Market Rental Conversions?

November 5, 2003

How To Get More Business By Creating A "Visible Identity"

October 31, 2003

Realtor.com Introduces Featured Agents, Companies

October 30, 2003

Success Using The "E" Factor

October 30, 2003

No Call Mandates Create Whole New Selling World

October 16, 2003

Enhancing The Effectiveness Of Your Real Estate Portfolio

October 15, 2003

How To Successfully Market A Team

October 13, 2003

Get Strict About Internet Marketing Standards For Your Listings

October 9, 2003

Creating An Advertorial Policy

October 8, 2003

Using E-Power To Prospect For EZ Sales

September 25, 2003

Expand Your Network With One Easy Step

September 23, 2003

Will The Do-Not-Call List Stop You From Calling Your Past Clients?

September 22, 2003

Marketing Materials That Stand Out From The Crowd

September 19, 2003

No Phone Solicitation Allowed - Got A Problem With That?

September 10, 2003

Increased Competition Creates Opportunity

August 18, 2003

The Sorry State Of Internet Listings

August 5, 2003

Get A Mortgage Broker To Help You Market Your Listing

July 29, 2003

The Fine Art Of Writing A Note

July 29, 2003

New Agent Marketing Plan: List

July 25, 2003

All The Ways You Can Market Your Site On The Web

July 22, 2003

Scratching A Niche: Should You Become A "Special" Agent?

July 21, 2003

How Much Should You Spend On Personal Marketing?

June 10, 2003

The Power Of Writing Personal Letters

May 8, 2003

Energize Your Personal Marketing with Direct Response

May 1, 2003

Why Internet Marketing Is A Challenge For Small Traditional Firms

April 9, 2003

Kick-start Your Canvassing

April 9, 2003

Home Staging: A Modern Tool For Sales

March 3, 2003

Building Your Real Estate Team To Get More Referrals

February 13, 2003

No-call Rules Create Problems For Realtors

January 29, 2003

Time To Get Moving

January 22, 2003

Creating Your 2003 Action Plan

December 31, 2002

Seniors Can Be Your Biggest Market

December 9, 2002

Reach Out And Touch More Sales

November 29, 2002

Getting Quoted In The Newspaper

November 27, 2002

Are You Spending Too Much To Save Money On Advertising?

November 12, 2002

Should You Let Listings Portals Advertise Your Listings For Free?

November 8, 2002

Agents Report More Business Coming From Internet Marketing

November 7, 2002

Do Your Ads Smell?

November 4, 2002

Keep On Prospecting

October 23, 2002

Adding Patriotism To Your Marketing

October 18, 2002

Use Your Real Estate Finance Skills In Personal Marketing

October 16, 2002

Invest In Sellers To Win Listings

October 15, 2002

Limousine Rides To Sell Luxury Homes

September 19, 2002

See The "Invisible" Customers

August 7, 2002

Your Online FSBO Marketing Machine

July 19, 2002

How To Build Marketing Muscle

July 16, 2002

Zero-based Internet Marketing

July 12, 2002

Farming and the Web Go Hand in Hand for Las Vegas Agent

June 26, 2002

Convert More Listings Using Your Knowledge Of Financing

June 6, 2002

Cater To Seniors With Greeting Cards

May 17, 2002

Build Business With "Six Degrees Of Separation" Farming Concept

May 9, 2002

Stop Wasting Money! Maximize Your Print Ads

April 10, 2002

Absentee Owners - Untapped Territory

March 19, 2002

Position Yourself With Better Skills

March 5, 2002

Prospectors: On the Endangered Species List

February 28, 2002

Kick Start Your Prospecting

February 27, 2002

Using New Tools For Profit And Productivity

February 20, 2002

Coaching Sellers To Help Sell The Property

February 15, 2002

Attack The Market: Specialize To Succeed

February 13, 2002

Counseling Your Former Customers

February 7, 2002

Lessons From Kmart

February 5, 2002

Advertising Your Web Site Regionally

February 4, 2002

The Sale Just Closed, Now What?

February 1, 2002

Get Profitable With The Basics

January 31, 2002

Perfecting Performance By Prospecting

January 29, 2002

How To Get Your Unsold Listings Sold Today

January 22, 2002

Present Your Offers Like A Pro

January 14, 2002

Prospecting Never Goes Out of Style

January 11, 2002

What To Do In A Changing Real Estate Market

January 10, 2002

Database Power, Your 21st Century Profit Center

January 2, 2002

The Case For Teams

December 20, 2001

Plan For Profitability In 2002

December 13, 2001

Creative Farming Can Make You Money!

December 4, 2001

Make Introductions With More Confidence

November 26, 2001

Why Can't I Get More Leads From My Website?

November 21, 2001

Realty Times Launches Market Conditions Report(tm)

November 20, 2001

Kickstart Your Profits with Farming

November 19, 2001

How To Build Better Business Relationships

November 9, ‘01

How To Become A Media Pundit

November 7, 2001

Survey Results: What Is The Value Of Your On-site Assistant?

November 1, 2001

Prospecting FSBOs - 21st Century Style

October 26, 2001

A New Twist On Doing Business by Telephone

October 24, 2001

Do You Need A S.W.A.T Team Of Sales Associates?

October 24, 2001

Using e-mail For Prospecting

October 22, 2001

How Do I Get Business When I'm Brand New?

October 19, 2001

New MSN Service Enjoys Strong Start

October 19, 2001

Create A Great Pre-listing Package

October 18, 2001

Open Houses 21st Century Style

October 16, 2001

What Is The Value Of Your On-site Assistant?

October 3, 2001

Survey Results: How Important Are Fee-based Referrals?

October 3, 2001

Mastering The Follow-up Phone Call

October 1, 2001

Getting Back On Track

September 21, 2001

Trend Talk: Country Living

September 19, 2001

Are You Ready For Broker Reciprocity?

September 18, 2001

How To Hire A Coach

September 13, 2001

Trend Talk: Philanthropy As A Marketing Tool

August 31, 2001

Do You Ask For Referrals?

August 23, 2001

Use Floorplans To Impress Clients

August 21, 2001

Home Staging Equals Quick Sale

August 17, 2001

Seven Solutions To Building More Listings

August 16, 2001

The Expired Listings Goldmine

August 13, 2001

Eight Ways To Galvanize Your Business

August 9, 2001

Mr. Internet/Realty Times Survey Highlights e-Newsletters

August 8, 2001

Should Trademarked Names Deliver Leads To Competitors?

August 7, 2001

Taking Virtual Tours Of Local Schools

August 3, 2001

Sharpen Your Focus

July 31, 2001

Seven Strategies To Please Today's Demanding Consumer

July 30, 2001

Convert More Listings With A Stronger Marketing Plan

July 24, 2001

Real Estate Rookie Becomes A Military Relocation Specialist

July 17, 2001

Who Needs A Coach?

July 11, 2001

Realtor.com's I-LEAD XL Puts Lead Generation On The Line

July 11, 2001

Five Easy Questions To Get Expired Listings

July 10, 2001

Where Are Your Former Customers?

June 14, 2001

It's 2001.5: Time For A Mid-year Review

June 6, 2001

Online Home Auctions: The New Commission Defense Tool

June 4, 2001

Strengthening Your Brand

June 1, 2001

Developing An Internet Niche For the Deaf

June 1, 2001

How Newsletters Work

May 25, 2001

Are There Any Good Web Site Names Left?

May 22, 2001

Real Estate Community Teams To Fight High Energy Bills

May 22, 2001

Proven Farming Tips

May 21, 2001

Planning for Success: Team Strategies

May 7, 2001

Should Listings Be Free On The Internet?

May 4, 2001

Bridging The Technology Gap

April 13, 2001

Use The Word "Realtor" With Caution When Naming Websites

April 9, 2001

How Much Should I Spend To Promote Myself?

April 5, 2001

Ten Reasons Why Buyers Should Hire A REALTOR

April 5, 2001

Web Marketing: All About Subscriptions

April 2, 2001

Prospecting For Fun

March 28, 2001

Four Things You Can Do Right Now To Get More Business

March 23, 2001

Naming Your Baby: Should You Use Generic Names?

March 22, 2001

Were Homes.com Salespeople Left Holding The Check?

March 22, 2001

New Agents: Think Image!

March 15, 2001

HomeGain Launches National Agent-to-Agent Referral Network

March 12, 2001

A Web Novice Closes Internet Sales Like A Pro

March 9, 2001

Why Are Those Sellers So Unreasonable?

March 8, 2001

A Stockbroker Trades The DOW For DOMs and CMAs

March 6, 2001

Forbes.com Calls Real Estate Brokers Annoying

March 2, 2001

Put Your Clients Into The Picture!

February 28, 2001

Do You Have a 2001 Listing Presentation?

February 27, 2001

Developing An Internet Niche For the Deaf

February 26, 2001

Creating Great Pre-listing Packages

February 12, 2001

Creative Marketing For Realtors

January 25, 2001

How to Write Small Classified Ads That Generate Response

December 28, 2000

Pick The Right Online Marketing Tool For The Right Job

December 28, 2000

Web Marketing: All About Subscriptions

December 27, 2000

Create Your 2001 Web Marketing Plan

December 20, 2000

How To Run a Profitable Classified Ad Campaign

December 14, 2000

What To Say To Reluctant Holiday Sellers

November 29, 2000

New Strategies for Success: Team Strategy

November 24, 2000

Become The Expert

November 21, 2000

Five Secrets to Gaining More Referrals

November 15, 2000

Marketing Muddles

November 1, 2000

The Easy Way to Be #1 On Many Search Engines

October 31, 2000

Serving Customers With Loans Is Good Real Estate Business

October 27, 2000

Enhancing The Home Ownership Experience

October 20, 2000

The Lender Approach to Working FSBOs

October 20, 2000

Looking for New Business? Become a Niche Specialist!

October 19, 2000

Do You Need Some NOW Income?

October 3, 2000

Who Says You Shouldn't Talk About Yourself On Your Web Site?

September 28, 2000

Working on Retainer

September 28, 2000

Should You Pay Sellers for Listings?

September 22, 2000

Technology Must-haves for 2001

September 18, 2000

Choosing the Best List Price

September 14, 2000

What REALTORS Can Learn From Guerrilla Marketing

September 13, 2000

Try A New Niche A Year

September 1, 2000

Incentives That Work Magic!

August 17, 2000

Ten Top Tactics To Triple Transactions

August 10, 2000

Maximize The Power of Your Magazine Ads

August 8, 2000

How to Build Online Top of Mind Awareness

July 28, 2000

Neat Networking Tricks

July 25, 2000

Get a New Listing This Week!

July 18, 2000

Define Your Leads

July 12, 2000

It is 2000.5 -Do You Know Where Your Business Is?

July 10, 2000

How Can Exclusive Buyer's Agents Market Themselves On the Web?

June 29, 2000

Keys to Successful Presentations

June 26, 2000

E-Marketing Ideas

June 23, 2000

Understand Your Market and Grow Your Business

June 21, 2000

Create Residuals in Networking

May 29, 2000

Real Estate Tips Offer Big Payoff

May 15, 2000

Gain Confidence In Your First Month As a REALTOR

May 9, 2000

Advertising Ideas That Set You Apart!

May 3, 2000

The Real Estate Update Puts Agents In Control of Internet Marketing

May 1, 2000

The Two Magic Components to Sales Success

April 25, 2000

Making Beautiful Music With Mortgage Originators

April 20, 2000

Trend Talk: Color Conveys Powerful Messages

April 19, 2000

The New Marketplace Economy: The FSBO Challenge

April 13, 2000

Security Tips That Target For Sale by Owners

April 12, 2000

If Only I Had More Time...

April 10, 2000

Which Listing Company Is the Best Marketing Partner for You?

March 27, 2000

Start Communicating, Managers! And Watch Success Grow

March 27, 2000

Are You On Course?

March 24, 2000

Use the Internet Listing to Lock in the Buyer

March 23, 2000

Three Characteristics of Top Sales Producers

March 21, 2000

Creating Steady Referrals

March 14, 2000

Do Just One Thing Every Single Day To Gain Sales

March 10, 2000

Serve Great Food At Your Next Broker Preview

March 7, 2000

e-PRO500 Gives Internet-enabled Realtors The Ultimate Marketing Tool

March 6, 2000

Fish Where the Fish Are!

March 3, 2000

Simplify Your Business

March 2, 2000

REALTORS, Think Perversely!

February 22, 2000

Seven Principles to Successful Real Estate Goal Setting

February 21, 2000

Want To Be In Business Next Year? Start Prospecting

February 17, 2000

Handling Single Buyers

February 8, 2000

The Seven Steps To More Referrals

February 2, 2000

What Does It Take To Get A Prospect To Call You Back?

January 28, 2000

What's The Proper Way to Handle Internet Referrals?

January 21, 2000

Referrals Don't Just Happen

January 20, 2000

New Homes Are Absorbed, Not Sold

January 14, 2000

Be a Strong Competitor

January 13, 2000

New Strategies for Successful Superstars

January 11, 2000

The Online Seminar for Buyers

December 15, 1999

The Best Classifieds Online

December 14, 1999

Writing Effective Online Classified Ads

December 13, 1999

Getting the Most From Paid, Low-cost, and Free Online Classifieds

December 10, 1999

Why Classifieds Have Migrated to the Internet

December 9, 1999

13 Strategies to Grow Your Business

December 8, 1999

Profit by Offering a Guarantee

December 7, 1999

How to Make Over Six Figures Prospecting FSBO's

December 6, 1999

Everything You Want to Know About The e-PRO Certification

November 24, 1999

Increase Your Listing Success Ratio

November 23, 1999

How to Promote Yourself Online: Start Locally, Expand Globally

November 19, 1999

Internet Marketing Challenges Will Only Increase in the Year 2000

November 18, 1999

The Buyer Interview

November 15, 1999

How Ralph Roberts Works the NAR Convention

November 5, 1999

10 Networking Tips for Real Estate Professionals

November 4, 1999

A Bad Lead Takes You Nowhere

October 29, 1999

Getting Enough Referrals?

October 26, 1999

Focus on Success

October 15, 1999

How Well Connected Are You?

October 14, 1999

Stalking the FSBO - Part II - How to Win FSBOs Over

October 11, 1999

Stalking the FSBO - Part I: Identifying the FSBO

October 8, 1999

Establishing Benefits Is the Key to Sales

October 8, 1999

Personal Brochures - Marketing That Works

October 4, 1999

It's Not Who You Know, It's Who Knows You!

September 29, 1999

How Good Are Your Sales Skills?

September 17, 1999

Try Other Strategies Besides Overpricing the Listings

September 16, 1999

How to Create A Successful Network Using Email

September 16, 1999

Internet Crusade Offers Lowest Domain Name Prices Ever

September 9, ‘99

What REALTORS Can Learn from the Blair Witch Project

September 8, 1999

Smarter Marketing's Top Ten

September 2, 1999

How Much Does It Cost To Get a Listing?

August 26, 1999

The 11 Principles of Training Salespeople

August 25, 1999

Words That Help You Sell

August 17, 1999

Help the Media Help You

August 13, 1999

Is Your Client Motivated?

August 9, 1999

Five Steps to Prepare Your Listing Presentation

July 28, 1999

Is Search Engine Placement More Important Than Customer Service?

July 22, 1999

Motivate Your Seller With the Best Make-Ready List Ever

July 20, 1999

From Salesperson to Partner: Working With FSBOs

July 20, 1999

Hard Sell or Soft Sell?

July 14, 1999

Top Ten Secrets to Maximizing Your Marketing Dollars

July 13, 1999

The Two Magic Components to Sales Success

July 12, 1999

Hit the Bull's Eye with Targeted Advertising

July 2, 1999

Yard Signs Are For Buyer's Agents, Too

July 1, 1999

Why A Sign in the Yard Isn't Enough

June 30, 1999

Making Advertising Pay Its Way

June 29, 1999

The Ultimate Pre-listing Package

June 28, 1999

Make the Most of Your Advertising Dollars

June 28, 1999

Are You "Top of Mind" for Your Prospects?

June 24, 1999

Stop Writing Ego Ads

June 23, 1999

Create an Unforgettable Feature Sheet

June 18, 1999

Back to Basics

June 18, 1999

When Should a Prospect Become a Client?

June 9, 1999

Seven Secrets of Prospecting

May 31, 1999

Make More of Your Open House

May 19, 1999

Prospect with Imagination

May 14, 1999

How to Handle Email Inquiries

May 13, 1999

IRIS Introduces New CMA/Listings Software

May 13, 1999

How to Leverage Your Real Estate Update Newsletter

May 12, 1999

E-mail Useful Links To Your Remote Buyers

May 5, 1999

Reach Your Goals Through the Power of Your Subconscious Mind

April 30, 1999

Get Your Name Out There for Free

April 27, 1999

How to Protect Your Gold Mine of Past Customers

April 20, 1999

How New Agents Can Get on the Web

April 16, 1999

Ask Your Buyer the Right Questions

April 15, 1999

Capitalize on Expired Listings

April 14, 1999

Little Things Make a Difference

April 13, 1999

The Internet Makes a Good Agent Better

April 12, 1999

How To Personalize Your Online Business With E-mail Merge

April 8, 1999

Increase Your Listings with the Internet

April 7, 1999

Prelisting Packages Provide The Edge

April 6, 1999

How to Meet More People and Increase Your Sphere of Influence

April 5, 1999

How to Handle Objections

March 30, 1999

Take Dead Aim at '99

March 22, 1999

I've Got News for You: Use News to Find Leads

March 17, 1999

Three Golden Traits of Top Producers

March 15, 1999

Fresh Ways to Get Noticed That Work

March 10, 1999

Successful Farming: From Snail Mail to E-mail

March 5, 1999

Turn Expireds Into Inspireds

March 5, 1999

The Greatest Salespeople in the World Are Children

February 26, 1999

Orange County Takes the Lead in Teaching Internet Marketing

February 26, 1999

Do Your Agents Know How to Sell?

February 19, 1999

Get Yourself Into the Newspapers - Free

February 18, 1999

Are You Waiting for Your Broker to Make You Successful?

February 11, 1999

Punch Your Prospect's Hot Buttons

February 3, 1999

Tips on Working with Senior Clients

January 28, 1999

The New Focus Group: Low-Income Home Buyers

January 22, 1999

Give Seniors the Edge: Become a SRES

January 21, 1999

My Radio Talk Show: The Ultimate Exposure

January 14, 1999

Increase Your Business - Develop Your Niche

January 11, 1999

Strategy1999: Hit the Road with a Plan

December 24, 1998

Take Marketing Tips from Santa Claus

December 24, 1998

Make Your Meeting an Hour of Power

December 17, 1998

How Effective Is Your Listing Presentation?

December 16, 1998

Joint Venture Marketing Through Local Merchants

December 14, 1998

The Latest Internet Marketing Data for REALTORS®

December 10, 1998

FSBO's Are Easier Than You Think

December 9, 1998

Are You Working In Your Business or On It?

December 8, 1998

Three Strikes Against Realtors

December 4, 1998

Why Your Marketing Efforts Don't Generate Leads

December 1, 1998

A Sassy Ad Replaces the SASE

November 30, 1998

A Word About Those Business Card Photos

November 25, 1998

Plan a Successful 1999

November 24, 1998

Earn an Extra $100,000

November 23, 1998

Make Success a Daily Event

November 20, 1998

Improve Your Listing Odds

November 18, 1998

Customer Service Is Only as Good As Your Worst Personnel

November 13, 1998

Targeting the Over-55 Client

November 13, 1998

Build a More Creative Team

November 9, 1998

The Top 10 Survival Strategies for Small Real Estate Offices

November 4, ‘98

Open Your Mouth and Say...Success Part II

November 4, 1998

Open Your Mouth and Say.... Success!

November 3, 1998

Add Property Management To Your List of Skills

November 2, 1998

Your Image: What Is It Saying About You?

October 29, 1998

Treat Hispanic Home Buyers/Sellers with Respect

October 27, 1998

Learn to Delegate to Make Things Happen

October 26, 1998

Buyers Spur Change Toward New Real Estate Business Models

October 21, 1998

Market to Your Seller's Fears

October 19, 1998

REALTORS® Who Set the Stage Get Top Billing

October 6, 1998

The Affects of Changing Demographics

October 2, 1998

Managers: Prospect for the Gold

October 2, 1998

The Cost of Personal Marketing

September 30, 1998

Give Your Buyers Credit

September 18, 1998

Aggressiveness 101 for the Female REALTOR®

September 17, 1998

What to Do When a Seller Wants to Overprice a Home

September 16, 1998

Caller ID for Web Sites: The Answer To An Agent's Prayers

September 11, 1998

Jennie "Real Estate" Ling: How to Make the Most Out of an Open House

September 11, 1998

Boost Business with a Brochure

September 10, 1998

Remodel or Sell? Convince Your Seller to List

September 7, 1998

The Ugly REALTOR®

September 4, 1998

Why Open Houses Are Still Important

August 31, 1998

Build Your Business Through Personal Marketing

August 28, 1998

Choosing the Best List Price

August 25, 1998

Motivate Your Seller With the Best Make-Ready List Ever

August 24, 1998

Questions Every Realtor Should Answer Before Being Asked

August 20, 1998

Kodak's Digital Cameras Popular with Agents

August 14, 1998

Cool Business Card Downloads

August 6, 1998

Top Ten Ideas for a Great Real Estate Web Site

August 5, 1998

Start Your Own Newsletter

July 27, 1998

Be Ready to Do E-business Says A Top Canadian Broker

July 16, 1998

How to Arm yourself: FSBO Numbers Too High for Comfort

July 15, 1998

Learn the Protocols of Doing Business with Foreign Clients

July 6, 1998

Prospect Like a Madman: Take a Leaf from Ralph Roberts' Book

June 29, 1998

Help I'm New! How Can I Market Myself?

June 20, 1998

Ralph Roberts: Learn by Shadowing a Pro - Part II

June 12, 1998

How to Write Listing Stories For the Newspaper

May 25, 1998

Post Your Resume Online

May 18, 1998

Does Your Name Have Equity?

May 5, 1998

A Few Pointers on the Fine Art of Written Communication

May 1, 1998

Marketing on the Internet

May 1, 1998

E-Etiquette: How to Keep Your Prospects from Hitting the Delete Button

April 14, 1998

Speak Up! A Few Words on the Lost Art of Communication

April 6, 1998

What Agents Need to Know: Why the Advertising Game is Different on the Web

April 3, 1998

Rule Your Own Domain

March 27, 1998

Steps to a Six-Figure Income

March 11, 1998

Why Spending More on Your Web Site Pays Off

February 27, 1998

Help I'm New! How Can I Market Myself?

February 25, 1998

How to Write Listing Stories For the Newspaper

February 20, 1998

The No-Nonsense Approach to Marketing Homes on the Web

February 11, 1998


Prospecting Links

Here you'll find the best strategies to locate hot prospects and convince them that you're uniquely qualified to serve their real estate needs. (Requires your Realtor.org login and pasword)

Direct-Mail Prospecting Secrets
Use these proven strategies to let effective printed materials presell you to your prospects.

Build Your Business with Community Involvement
Use this simple quiz to find a volunteer opportunity that's both personally and professionally rewarding.

Is Your Prospecting Cost Effective?
Use these simple calculations to find out.

Ask Mr. Internet: Channel Those Leads

Tech@Work: Lead Generation

How I Found My Niche

Don't Let Fear Derail Your Success

How Real Is That Lead?

Get It Done: Prospecting

Reinvent Your Sales Skills in a No-Call World

Sales Coach: Build and Keep Your Leads

Why Your Best Clients Don't Give Referrals

Field Guide to Farming and Prospecting

Field Guide to Anti-Solicitation Laws: Do-Not-Call, Do-Not-Fax, and Do-Not-E-mai

Field Guide to Direct Marketing

Field Guide to Targeting Over-55 Clients

-   Prospecting Planning

    Income-Planning Worksheet                              

    Permission Marketing

- Warm Calling    

    Warm Calling                                                   

    Adding Home Renovation to Your Business        

    Prospecting Buyers

- Call Ins

    Call-ins and Techniques for Telemarketing          

-   Advanced: Use Personal Assistants for Prospecting        

    Use Personal Assistants for Prospecting            

-   Advanced: Public Speaking        

    Public Speaking

-    Community Involvement 

    Community Involvement                                     

    Community Involement (Part2)

-   Prospecting In Print       

    Prospecting in Print

-   Tracking Prospecting Results     

    Tracking Prospecting Results

-   Prospecting Quiz          

  Quiz: Prospecting

-   Bright Ideas: Prospecting           

    Bright Ideas: Prospecting

-   Code of Ethics: Prospecting       

    Code of Ethics: Prospecting

-   More Resources: Prospecting    

    More Resources: Prospecting